RU DRIPPED PT2: STREET FASHION
It’s very obvious that the street style phenomena is here to stay. Lunch time at the ultimate chill spot, the Library Kaif, will make you a witness to some of the most unique sets of student styles. From said influences such as Euphoria, music, Pinterest, social media, different profound fashion houses and much more, the Rhodes University campus has become some what of a runway that has allowed people to popularize their fashion aesthetic.
As the name implies, it is a style that sprang from the streets rather than the ideas of top designers or even through runway displays. Since street fashion is frequently connected with ‘youth’ it is also known as youth culture (tutorialspoint). The freedom to dress however you want in the university space is one of the ideas that sold us the dream of being part of it. Many reflections of style are presented in a bundle of designs. Fast fashion vs High fashion seem to be major inspirations of most students, creating a sustainable space for their identity to flourish aesthetically. As 3rd year, Uti (1st picture) puts it that “even your major fashion brands like Gucci are now starting to partner with fast fashion brands like Broke Boys or Stussy to influence more in the target markets”.
The RU campus, not only sees those that replicate a mixture of high and fast fashion but also the creatives who source their clothing through thrifting, family clothes etc. bringing it together to create a unique style. Lindo Mnqayi is one notable example of this, featured on our YouTube channel, Lindo goes all out to continuously make a statement for his style through thrift flipping and remaking his outfits by sewing, depending on his mood for the day. Through his style, Lindo aims to influence gender non-conformity and ordinary aesthetic to a more edgy and striking feel.
Another platform that has risen fashion influence on campus is the public sphere, Tik Tok. Here we see different series of videos and photos released by fashion observers about the drip and aesthetic of the fashionable population of Rhodes University and Makana as a whole. For these people, street fashion, manifest itself as a form of self-expression and breaks boundaries and catapults individuals evolving to become their true selves.