Nic’s Nest Ad Campaign

Brief

Choose a local business or civic organisation and create a video advert, social media activation, posters, competition materials, radio spot, and/or photo package that meets the client’s needs.

  • Video advert should be no longer than 1 minute 30 seconds
  • All other elements negotiated with the client.

 

Solve

Nic’s Nest caught our eye because of its lowkey but charming nature. We wanted to execute an ad campaign that resembles their brand identity and future goals. 

The vibe of this restaurant was very homey with a rustic feel. Its main audience was suburban Makhanda, but with this campaign, we wanted to appeal more to those wholesome students of Rhodes looking for a chilled place to grab lunch.

Results

  • Brand Identity kit to help with aesthetics of creating posters and social media posts.
  • Video Ad campaign shot over a course of 2 days with the help of Nico, Owner of Nic’s Nest.
  • Photo package consisting of 39 shot edited pictures.